July 29, 2004 Pet Rescue Logo
Walking around Tribeca, in New York City, recently, we spotted this
intriguing graphic-logo on the black tinted window of a van for what
appeared to be a pet or animal rescue organization. However positive and
well meaning the organization, there is something strikingly creepy
about this logo. The white-on-black color arrangement adds a dark
feeling to the graphic impact. The use of a cross over a globe in the
design adds a degree of ominous religiosity to the logo. Finally, the
animal figure appears almost demonic with its blanked-out eyes and
goat-like form. The overall effect of the design suggests that the
operators of the van are part of some dark, secretive international
organization whose leader not only has a thing for pets but is
bent on world domination. Austin Powers where are you?
Ivan Corsa Photo
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